The rise of MMA is not only fuelled by larger-than-life personas and adrenaline-pumping action; it also stems from the sport’s immense potential for narrative and storytelling.
Category Archives: Writing
Five Tips for SEO Copywriting (And How to Rank #1 on Google)
A step-by-step analysis of how I researched, wrote and optimised a post that reached the top of the search results. Rudimentary memes included.
Conversion Copywriting: A Quick Guide
What is conversion copywriting and how can your written content produce great results? Find out here!
Six Secrets to Writing a Successful Cover Letter
How do you write a good cover letter? Improve your chances of landing a job with some easy-to-use tips and advice, as well as real-life examples of successful cover letters.
How to Write a Good Newsletter
Stuck in the spam folder? Try these seven guidelines on how to write a good newsletter – and how to make sure it actually gets read.
Mick Murray 